From Central Queensland to paddocks and properties across Australia, Hide to Tide was born from a simple but powerful idea, to create workwear that wears as well as it works.

Founded in 2020 by four mates with a deep love for the land, our story began in Clermont, a town where grit, heart, and community runs deep. We weren’t fashion designers. We are people who knew firsthand the demands of life on the land. What we wanted didn’t exist yet: shirts that not only felt good and looked good, but also held up through the hard days. So we made them.

It wasn’t overnight. It took years of trial, error, and real feedback from the people who mattered most — our mates, our family, and now, our growing community around Australia. In 2023, we proudly launched our men’s and women’s workshirt range: purpose-built, paddock-tested, and packed with detail. Long sleeves. Big pockets. Soft yet durable cotton.